Choose packaging alongside the product
Packaging influences how a product is stored, used and presented. Discuss it during formulation planning instead of leaving it to the end. A pump, jar, tube or bottle may suit different uses; confirm compatibility with the proposed formulation through the manufacturer's review and sample process.
Questions for your packaging brief
- What volume or weight should each pack contain?
- How will the customer dispense and close the product?
- Which materials, finishes and colours do you prefer?
- Is a carton or other outer packaging required?
- Who supplies artwork and approves the final label?
Review a complete sample
Look at the assembled product and packaging together. Check dispensing, closure, label legibility and the agreed finish. Confirm how packing and transport will protect the goods. Ask the team to identify applicable labelling requirements for your intended market before approving production artwork.
Confirm the commercial details
Packaging choices can affect minimum quantities, cost and lead time. Request a quotation based on the final pack specification. Discuss packaging with Nagsaa Cosmetics.